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Smart Link Shortener & Click Tracking System for Real Estate Marketing.

R URL enables real estate developers, builders, and marketing teams to centrally manage, shorten, and track all project links across digital and offline campaigns with complete visibility and performance intelligence.

Built specifically for real estate marketing complexity, R URL supports multi project campaigns, WhatsApp and QR based enquiries, channel wise attribution, and ROI tracking with structured analytics and control.


Ideal For

Developers
Developers
Builders
Builders
Real Estate Marketing Teams
Real Estate Marketing Teams
Channel Partners
Channel Partners
Property Consultants
Property Consultants
Commercial Real Estate Firms
Commercial Real Estate Firms
Developers
Developers
Builders
Builders
Real Estate Marketing Teams
Real Estate Marketing Teams
Channel Partners
Channel Partners
Property Consultants
Property Consultants
Commercial Real Estate Firms
Commercial Real Estate Firms

The Enterprise-Grade

Link Tracking Platform

R URL centralizes link tracking and analytics, eliminating blind marketing, unmeasured QR campaigns, and unclear channel performance. R URL centralizes link tracking and analytics, removing blind marketing, unmeasured QR campaigns, and unclear channel performance.

Link Tracking

Link Tracking

QR Tracking

QR Tracking

Channel Analytics

Channel Analytics

Campaign Insights

Campaign Insights

Background

Shorten Every Property Link &

Track Buyer Interest. Improve ROI.

Measure buyer engagement across project links and site visit forms with real time, channel wise analytics built for real estate teams.

Real Estate Bot Preview

What R URL Delivers Real Estate Operations

R URL replaces untracked WhatsApp links, static QR codes, and spreadsheet based campaign tracking with a centralized, data driven link intelligence system designed for real estate marketing operations.

Background

Key Capabilities Built for

Real Estate

  Project Wise Link Tracking

Project Wise Link Tracking

Create and manage short links for each project, tower, or inventory type.

  • Track buyer interest across multiple projects
  • Compare engagement between launches and ongoing projects
  • Identify high performing project pages quickly
 WhatsApp & Campaign Click Analytics

WhatsApp & Campaign Click Analytics

Track the most critical real estate marketing channel WhatsApp.

  • Measure clicks from WhatsApp, SMS, email, ads, and portals
  • Identify which messages drive real buyer action
  • Improve enquiry to site visit conversion rates
 QR Code Tracking for Offline Marketing

QR Code Tracking for Offline Marketing

Make hoardings, brochures, and site signage measurable.

  • Generate trackable QR codes for each campaign
  • Track scans by location, time, and source
  • Measure offline marketing ROI accurately
  Campaign Wise Performance Visibility

Campaign Wise Performance Visibility

Group links by campaign, project launch, or promotion.

  • Compare channel and campaign performance
  • Eliminate low performing marketing spends
  • Improve ROI with data driven decisions

The Underlying Marketing Challenge in Real Estate

Before R URL, real estate marketing appears active but performance remains unclear.

Efficiency illustration
R URL eliminates these gaps by converting every property link into a measurable, trackable marketing asset.
Background

Real Estate Link & Campaign Workflow

R URL structures campaign link management and tracking into a centralized workflow, enabling real estate teams to monitor engagement, measure performance and optimize marketing spend across channels.

Workflow
07Marketing budget optimized based on results.
01Project or campaign link added to R URL
02Short link or QR code generated instantly

Proven Business Impact

R URL delivers improved campaign visibility, higher marketing efficiency, and better conversion outcomes across real estate lead generation efforts.

01

Higher Campaign ROI

Marketing spends are redirected to high performing channels.

Why Real Estate Teams

Choose R URL

Aspect

  •  Project Wise Tracking  Project Wise Tracking
  •  WhatsApp Click Visibility  WhatsApp Click Visibility
  •  QR Campaign Measurement QR Campaign Measurement
  •  Campaign ROI Clarity Campaign ROI Clarity
  •  Budget Opmization Budget Opmization

Manual Enquiry Handling

  • Not availableNot available
  • No visibility No visibility
  • Manual or not tracked Manual or not tracked
  • Limited insight Limited insight
  • Guesswork based  Guesswork based

R URL for Real Estate

  • Fully supported Fully supported
  • Real time tracking Real time tracking
  • Real time analytics Real time analytics
  • Channel wise performance Channel wise performance
  • Data driven decisions  Data driven decisions

Product Pricing

Pilot

A structured way to experience the complete platform before paying the full price.

Try NowWith our Pilot Program

Scale

Popular

Orchestrate large operations with unified oversight and coordinated
execution.

₹2,499
Per User / Month(Billed Annually)Minimum 10 Users

Enterprise

Flexible single or multi-product enterprise platform supporting bulk users and on-premise.

Custom pricingBased on User volume and requirements.

What Real Estate Teams Say

quote

"Our company has grown consistently with R2 over the past seven years. The platform is reliable, seamless, and instrumental in our performance, delivering a 100% improvement in operational efficiency."

Lifestyle Housing

Mr. Priyank Pincha

Lifestyle Housing

quote

"R2 has become the backbone of our operations, from lead generation to customer onboarding. It has brought a new level of structure and visibility to our entire process."

Urban Tree

Mr. Abhishekk Mehhta

Urban Tree

quote

"We transitioned from Zoho to R2, and the team ensured a smooth, well-managed onboarding. They tailored the system to our specific needs, giving us total confidence in our processes."

Warson (Dubai)

Mr. Asif War

Warson (Dubai)

quote

"What stands out is the excellent support and reliability. The system's consistent improvements are why we return to R2 year after year."

Alamo XS Real

Mr. Kamalakanan

Alamo XS Real

quote

"By using a single, unified system, we’ve achieved better coordination across teams and streamlined our CP management, supporting our long-term growth."

Pragnya

Mr. Benjose

Pragnya

Frequently Asked Questions

Turn Real Estate Marketing into a Measurable Growth Engine.

R URL brings clarity and control to real estate marketing, ensuring every link and campaign drives higher conversions and measurable ROI.

R Campaigns App